The official website puts it like this: Superleague Formula (SF) is a global motorsport Championship that connects two of the most popular sports in the world: football and motor racing.
Superleague Formula features 18 cars competing against one another, with each one carrying the colours and livery of major football clubs from Europe and around the world. Fans invest their support, ready to embrace the symbiosis of pure racing with their football club. Taking motor sport back to its roots, all cars and engines are identical, thereby putting an emphasis on the drivers’ skills and abilities.
The guy who drives the Tottenham Hotspur car is a guy named Craig Dolby who is like the Schmacher of this sport, he tops the table with 250pts the next guy is at 196. Awesome stuff, you should check it out (just click on the links in this blog)
Perhaps they should now consider coming up with a sport that combines pole dancing (its a sport) and golf; Tiger Woods would love that...